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7.2 Analysing Financial Statements using common size approach for the statement of profit or loss and statement of financial position

The common-size approach is a useful technique for analyzing financial statements that involves expressing each line item as a percentage of a common base, typically total revenue for the income statement and total assets for the balance sheet. This approach allows for easy comparison between different companies, different periods, or different categories within a statement. Here’s how you can analyze the statement of profit or loss (income statement) and the statement of financial position (balance sheet) using the common-size approach:

Statement of Profit or Loss (Income Statement): In the income statement, each line item is presented as a percentage of the total revenue. This helps identify the relative proportion of different expense and income items in relation to the company’s revenue.

For example, let’s assume the following simplified income statement for Company XYZ:

Income Statement Amount (Ksh)
Revenue 500,000
Cost of Goods Sold 300,000
Gross Profit 200,000
Operating Expenses 100,000
Net Income 100,000

To convert this income statement into a common-size format, divide each line item by the total revenue and multiply by 100:

Common-Size Income Statement Percentage
Revenue 100%
Cost of Goods Sold 60%
Gross Profit 40%
Operating Expenses 20%
Net Income 20%

Statement of Financial Position (Balance Sheet): In the balance sheet, each line item is expressed as a percentage of total assets. This helps evaluate the composition of the company’s assets and liabilities in relation to its total assets.

For example, let’s assume the following simplified balance sheet for Company XYZ:

Balance Sheet Amount (Ksh)
Cash 50,000
Accounts Receivable 30,000
Inventory 20,000
Total Current Assets 100,000
Property, Plant, Equipment 200,000
Total Assets 300,000
Accounts Payable 40,000
Short-Term Debt 10,000
Total Current Liabilities 50,000
Long-Term Debt 150,000
Equity 100,000
Total Liabilities & Equity 300,000

To convert this balance sheet into a common-size format, divide each line item by the total assets and multiply by 100:

Common-Size Balance Sheet Percentage
Cash 16.67%
Accounts Receivable 10.00%
Inventory 6.67%
Total Current Assets 33.33%
Property, Plant, Equipment 66.67%
Total Assets 100%
Accounts Payable 13.33%
Short-Term Debt 3.33%
Total Current Liabilities 16.67%
Long-Term Debt 50.00%
Equity 33.33%
Total Liabilities & Equity 100%

Using the common-size approach for both the income statement and the balance sheet can provide a clearer understanding of the company’s financial structure, trends, and performance, and it facilitates meaningful comparisons with other companies or industry standards.